Getting ready for football is a process. ESPN goes through the entire checklist in a new spot from Arts & Letters Creative Co. ahead of the season premiere of “Monday Night Football” tonight.
Directed by Paul Hunter, the :60 is a flurry of excitement and activity, leaping from one vignette to the next—with animation layered on top and some fun visual set pieces, like a checkmark-shaped hot dog and the word CHECK made out of cheese.
An Ad Age Editor's Pick.
