McDonald’s and Leo Burnett are teaming up with one of Britain’s most iconic artists to launch a new promotion that invites fans across the UK & Republic of Ireland to “Order like Stormzy”.
At the heart of the campaign is a long-form film, directed by Paul Hunter of PRETTYBIRD. Launching today (12th), the film opens with Stormzy strolling into a McDonald’s, where he casually orders his meal. As the scene unfolds, customers across the UK—from families in the drive-thru to hairdressers, knitters, and students—are inspired to order The Stormzy Meal. But there’s a playful twist: as they order, Stormzy’s deep and unmistakable South London accent echoes from their mouths as they, quite literally, “Order like Stormzy.” The film also features a cameo appearance from national treasure Alison Steadman, who reveals The Stormzy Meal as her “favourite meal too” as well as a roster of emerging British content creators, championed by Stormzy.
Read more here.
