South Central’s Calmatic Dishes On ‘House Party,’ Loving Music, and the Impact of the L.A. Uprising

Right now is a great time for Black creatives and filmmakers. From TV shows like Abbott Elementary and Bel-Air reshaping the game to artists…
News

South Central’s Calmatic Dishes On ‘House Party,’ Loving Music, and the Impact of the L.A. Uprising

Right now is a great time for Black creatives and filmmakers.

From TV shows like Abbott Elementary and Bel-Air reshaping the game to artists like Muni Long and Jazmine Sullivan shifting the musical landscape, the transition from Mayberry PD to a multifaceted and melanated viewing experience has made audiences root for everybody Black.

For Calmatic, a Los Angeles bred-artist, music producer, and filmmaker behind the upcoming House Party and White Men Can’t Jump remakes, has consistently been “The People’s Champ” since first helming Ab-Soul’s “Nothin New” in 2011, which also featured Jhené Aiko. Crediting his love of J Dilla and MF Doom with informing his rhythmic approach to filmmaking, the man born Charles Kidd II, has shot eye-popping, grounded clips for the likes of The Internet, Tyler, the Creator, Lizzo, Anderson .Paak, and Kendrick Lamar.

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Press

PRETTYBIRD Lands on Ad Age’s 2024 Production Company A-List – Ad AgeNo, Michael Cera Is Not the Mastermind Behind CeraVe – The New York TimesFilmmaker Calmatic Directs Popeyes’ First Super Bowl Commercial – BETSuper Bowl 2024 commercials will have brands betting big on celebrity appeal and comebacks – CBS MorningsCardi B Recreates Her Viral ‘That’s Suspicious’ TikTok in NYX Super Bowl Ad Teaser – PeopleD&AD’s Direction Jury President on what the industry can do to prevent homogeneity – D&ADCoca-Cola is dipping its toes into making movies. A top exec explains why. – Business InsiderSony Interactive Entertainment Gets Ballers Ready for the Court in NBA Campaign – LBBToyota’s Christmas Spot Celebrates Airport Reunions Amidst the Chaos of the Holiday’s – LBBDirector Calmatic Brings the Heat for Mailchimp, Cheetos, Ad Council – Muse by Clio
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