Brand Content

Prettybird is a creative think tank that provides clients with distinct visionary work across the ever-evolving entertainment landscape.


Russian Doll (Season 2) Trailer Next Project ↓

Documentary Now! (Season 3) Trailer Next Project ↓

Waiting for the Artist Documentary Now! Next Project ↓

“Co-op” Trailer Documentary Now! Next Project ↓

Co-op Documentary Now! Next Project ↓

Gentle & Soft: The Story of the Blue Jean Committee Documentary Now! Next Project ↓

Documentary Now! Season 2 Trailer Next Project ↓

Batshit Valley Documentary Now! Next Project ↓

Juan Likes Rice and Chicken Documentary Now!


Alex is an Oscar and Emmy-nominated filmmaker who has been crafting his unique brand of cinematic, elevated comedy for almost two decades. His style spans genre and transcends format, working as comfortably in prestige television as in high-profile documentaries, commercials, and branded films.    

Alex began his career at Saturday Night Live where he spent a decade as the cinematographer of the SNL Film Unit, making hundreds of short films. Alex left SNL to direct and executive produce the cult-hit mockumentary series Documentary Now!, starring fellow SNL alums Bill Hader and Fred Armisen. He has since directed every episode of the show’s four seasons and earned four Emmy nominations, including Outstanding Director for the episode “Waiting for the Artist”, starring Cate Blanchett. Other guest stars have included Helen Mirren, Michael Keaton, Owen Wilson, and Alexander Skarsgård.

Alex was most recently the director and executive producer of the critically acclaimed Netflix series Russian Doll (Season 2), working closely alongside creator and star Natasha Lyonne.  Alex has also directed episodes of Hulu’s gonzo sci-fi/action/comedy series, Future Man, starring Seth Rogen, and Comedy Central’s comedy-nerd classic, The Detroiters, in addition to writing several studio pilots for Netflix, Sony, and Universal.  

In Alex’s earlier years, he wrote and produced Bigger Stronger Faster*, a sports documentary that premiered at the 2008 Sundance Film Festival. In 2003, Alex received an Oscar nomination for the short boxing film Johnny Flynton, which he produced and shot. Alex followed that by producing and shooting another cult favorite, Green Street Hooligans, which won both the Grand Jury Prize and Audience Award at the 2005 SXSW Film Festival.