Bradley & Pablo (Bradley Bell and Pablo Jones-Soler) are a director duo based in LA who blend youth and pop culture with high-concept storytelling. Named “Directors to Watch” finalists by Ad Age in 2023, B&P’s strong signature style grew from their early days creating experimental and animated short films.
They made their first music video for QT “Hey QT” in 2015, which received widespread critical acclaim and became the first in a series of collaborations with the influential PC Music label and avant-garde pop star Charli XCX. B&P has become highly sought after by other major artists, including Lil Nas X, Harry Styles, Dua Lipa, Rosalia, Kanye West, and Cardi B. In 2021, they were nominated for Best Director at the U.S. Music Video Awards. In 2023, their music video for BTS’s Jung Kook’s “Seven” became the most-watched music video in the world, acquiring over 100 million views in 10 days.
In the commercial space, B&P have worked with top brands including Heineken, Bose, ZenBusiness, Desperados, and the historic Parisian luxury fashion house Balmain on the campaign “Fracture” – a first-of-its-kind short-form drama series. Their work has acquired multiple Cannes Lions and One Show Awards in addition to recognition from Ciclope, D&AD, AICP, and the Andy Awards, among others.
Their debut documentary, ”Alone Together” – which captured pop star Charli XCX’s whirlwind journey making an album in 40 days in quarantine – premiered as the closing night headliner at the 2021 SXSW festival.
